Training Sessions
Learn to run your own marketing, from the people who do it every day.
Hands-on training sessions for business owners and in-house teams who want to understand and manage their own digital marketing. We teach you the tools, tactics, and frameworks that actually move the needle.
Book a free consultationThe best marketing happens when you understand what you're paying for.
Whether you want to take the wheel on your own campaigns or just stop feeling lost in reporting calls with your agency, AMS training gives you the working knowledge to make smarter decisions, ask better questions, and get more out of every marketing dollar.
What we teach
Training built around the platforms and skills that matter
Google Ads platform training
Campaign structure, keyword strategy, match types, bidding, ad copy, Quality Score, and how to read your performance data. Hands-on walkthroughs inside your own account so you leave knowing exactly what to do next.
Meta Ads platform training
Facebook and Instagram ad fundamentals - campaign objectives, audience targeting, creative best practices, budget management, and how to interpret your results. Taught inside your Business Manager account.
SEO fundamentals & content strategy
How search engines work, keyword research, on-page optimization, content planning, and local SEO basics. Practical frameworks your team can apply immediately - no jargon, no fluff.
Analytics & reporting walkthroughs
Google Analytics 4, Google Search Console, and platform-level reporting - what to look at, what it means, and how to use data to make better marketing decisions. Taught with your own accounts and data.
Custom curriculum
Training built around your tech stack and your team
Every business runs different tools. We build training sessions around the platforms you actually use - your CRM, your email platform, your analytics setup - so your team learns in context, not in theory. Tell us what you're working with and we'll design a curriculum that fits.
Tell us about your tech stackHow sessions work
Flexible formats for any team
One-on-one sessions
Private training for business owners or individual team members. Move at your own pace, ask every question, and focus entirely on what's relevant to your business.
Team workshops
Group sessions for in-house marketing teams. We align everyone on the same frameworks and processes so your team works from a shared playbook.
Ongoing coaching
Regular sessions over weeks or months as your team builds confidence and takes on more. We stay available to answer questions and review work between sessions.
Custom curriculum builds
For teams with specific tools, platforms, or workflows. We scope the curriculum in a discovery call and deliver training tailored to exactly what you need.
Why AMS
Training from practitioners, not presenters
We manage live campaigns every day
Our trainers aren't reading from a slide deck - they're actively running Google Ads, Meta campaigns, and SEO programs for real clients. You learn from people doing the work.
Taught inside your accounts
We work inside your actual Google Ads, Meta Business Manager, and Analytics accounts - not demo environments. You leave with real changes made and real knowledge applied.
No fluff, no theory overload
We focus on what you can actually use. Every session is built around practical skills and immediate next steps - not certifications or textbook frameworks.
Scales with your team
Whether you're a solo business owner or a growing in-house team, we build training that fits your situation and grows with you as your capabilities expand.
"After two sessions with AMS I finally understood what my agency was actually doing with my Google Ads budget. I started asking better questions, caught a few things that were being mismanaged, and now I feel like a real partner in my own marketing."
Kevin L.
Owner — Home Services Business
Get started
Ready to take control of your marketing?
Book a free consultation and we'll talk through your team's goals, current skill gaps, and what a training engagement could look like for your business.